Posts

When to Stop Increasing Daily Ad spend - Facebook Advanced Tips

So recently i saw some people asking if increasing adspend in FB to scale campaigns will have a negative impact on CPC or the overall performance. I will share with you the method that works for me. Let's say you have targets under one adset that gives you around 2 million audience. It doesn't mean that all 2 million are active on FB all the time every single day. So let's assume 30-40% of them (from this audience) are active every day on FB. That brings down the audience to 800000 (40%). Meaning you have access to 800000 people every day in your niche. Just because your campaign is getting good ROI, if you blindly increase your adpend you will end up burning your money pretty soon. Now my challenge is finding the sweet-spot. Meaning.. how much i can increase my daily adspend and still get a desired ROI consistently. If i'm spending $50 per day with - 5% CTR - $0.15 CPC - 100% ROI - Consistently, I will now increase my daily spend slowly up to $100 and check if it ...

If you think life's unfair..

Life is not unfair. It has few simple set of parameters for a living to thrive. Life doesn't care who wins..it only cares if you came through. We on the other hand play the fair and unfair game making the entire system complex. If someone is playing unfair with you..life doesn't care if they got what they deserved...it only cares if you still on the track. If you go off track blaming unfair players.. life gives no shit. No blaming no one...that's the way it has to be for life to evolve. Mastering life's simple rules/parameters. Making rules to simplify complex system around us. Be on the game or cry about it. Life gives no shit.

Affiliate Marketing Hard On

When finding a new opportunity or a new campaign idea gets you an affiliate marketing hard on..whether you are gonna see imaginary success and jerkoff or take actions and fuck the shit out of it makes all the difference.

I will be a success story

My children..grandchildren and their grandchildren will still reap the benefits of what I will create.

Let not the situation feast upon your vision

So I'm going through a rough phase. Broke and stuck. There's so much ideas and excitements worth pursuing but financial instability keeps me stuck. Now this situation is so cruel that it wants to eat up my confidence I have in my visions for great success. This situation is good. You should be tested thoroughly before you claim that you deserve any success. If you let your situation feed your fear with your confidence... It's the best proof that you are not ready to deserve success just yet. You go to sleep with so much insecurities and selfdoubts..morning you wake up..the first thing, ask yourself if this journey is worth pursuing... Is it all worth it. If the answer is a big YES..you are on the right track. If you are in doubt, you are off the track. I get the big YES every morning and that keeps me moving forward. Not sure what lays ahead...

Happily Untidy!

So I used to keep my room and surrounding always clean ...if something is not clean around me, my topmost priority will be to cleanup the mess and move on to other things. In the past few years this has become just the opposite... My room is always untidy and no matter how good I clean it (after a week or two)..next day it's back to being untidy. Have I grown sick of cleaning up my room!? I wondered. My brain came up with a justification that seems to justify this situation so very well...! Each individual has a "cleanliness freak bandwidth" ...when it's being sucked up by other important tasks...the itch of being surrounded by a messy room sounds perfectly alright suddenly. Clearly I'm running out of my "cleanliness freak bandwidth" ...I'm still fixing mess around more important stuff and my room doesn't seem very important when compared. Finally I can stop wondering about my behaviour and sleep in a messy room more peacefully :P

Theory of invisible balancing (crow vs pigeon)

Right through the window I can see a construction site and the roof is filled up with water...crows in the area are so delighted to see so much water and happily bathing in the hot summer...whenever I peep through the window I see crows bathing. Everybody at home started complaining about how these arrogant crows not letting poor pigeons anywhere near the water! What I observe from this situation.. I firmly believe your enemies make you stronger. They make them solve issues, learn to adapt and thrive. Crows should maintain being an ass and pigeons will learn to survive or thrive. So many are watching this crow vs pigeon scenario and now most have soft corner for pigeons. In some way they get favors from people now and then. There comes the theory of invisible balancing!