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Showing posts from September, 2015

When to Stop Increasing Daily Ad spend - Facebook Advanced Tips

So recently i saw some people asking if increasing adspend in FB to scale campaigns will have a negative impact on CPC or the overall performance. I will share with you the method that works for me. Let's say you have targets under one adset that gives you around 2 million audience. It doesn't mean that all 2 million are active on FB all the time every single day. So let's assume 30-40% of them (from this audience) are active every day on FB. That brings down the audience to 800000 (40%). Meaning you have access to 800000 people every day in your niche. Just because your campaign is getting good ROI, if you blindly increase your adpend you will end up burning your money pretty soon. Now my challenge is finding the sweet-spot. Meaning.. how much i can increase my daily adspend and still get a desired ROI consistently. If i'm spending $50 per day with - 5% CTR - $0.15 CPC - 100% ROI - Consistently, I will now increase my daily spend slowly up to $100 and check if it ...

If you think life's unfair..

Life is not unfair. It has few simple set of parameters for a living to thrive. Life doesn't care who wins..it only cares if you came through. We on the other hand play the fair and unfair game making the entire system complex. If someone is playing unfair with you..life doesn't care if they got what they deserved...it only cares if you still on the track. If you go off track blaming unfair players.. life gives no shit. No blaming no one...that's the way it has to be for life to evolve. Mastering life's simple rules/parameters. Making rules to simplify complex system around us. Be on the game or cry about it. Life gives no shit.

Affiliate Marketing Hard On

When finding a new opportunity or a new campaign idea gets you an affiliate marketing hard on..whether you are gonna see imaginary success and jerkoff or take actions and fuck the shit out of it makes all the difference.